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Seo Post Penguin
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Easter 2013 saw the seo landscape completely change effecting both searchers and seo workers alike. The poor quality changes in Google Search have been so dramatic post the Penguin update that huge numbers of seo companies have gone out of business.
Don't just take an agency's word for it. Check their knowledge. Ask them about Panda, Penguin, over-optimization, low http://www.iamsport.org/pg/blog/boorishdonor6899/read/20787111/the-new-search-engine-optimization quality links and how they intend to build your site's authority. Drill into their knowledge of recent Google updates and ask them for examples of keywords that they have ranked websites for.
Many of these companies do not worry that they cannot produce results because they simply recycle their client list taking on new clients as the disillusioned clients leave.
It is truly unfortunate that some seo agencies wilfully perform seo techniques that they know do not work and can even harm their client's sites. What's more they look at their clients merely as a paycheck and are constantly seo services actively looking for new clients because they know they will lose the ones they already have due to their poor seo practices. It is time that seo companies were held responsible for their actions and I urge every potential seo client to do their due diligence when they consider which seo services to use. Be sure to investigate any seo agency you wish to use.
When it comes to online marketing and especially Google seo ensure you always use genuine businesses such as this or you run the risk of damaging your rankings in the Google search engine, your online revenue and your company brand.
Sadly for business owners, who are trying to build their online presence, finding a good seo company that can actually produce results is becoming more and more difficult.
Many Seo agencies did survive Penguinhit but it is not due to their seo knowledge. It is merely because they know how to get new customers.
Search engine Optimization agencies, especially ones that are not natural English speakers, just cannot create the rankings that they claim they can and make promises that they cannot deliver. Or they even use examples of rankings they have achieved for completely uncompetitive terms that are financially unviable from a business perspective.
Unfortunately thou what these professionals rarely admit is that these inferior wanna-bes are not just failing their clients in the SERPs they are actually hurting their sites! These agencies are in fact using, not just outdated seo link building schemes but are emplying, seo practices that are 100% detrimental to the sites that they are claiming to rank.
With search engine optimization seo services being offered that are founded on over-optimization of EMK anchors many of their client's websites are unfortunately 1 google update away from being penalised by Penguin. It is sad to think that seo agencies that risk a seo services penguin penalty for their clients will leave those clients in a very sticky situation as no ordinary sites ie. non big brand names have recovered from a penguin hit.
Unfortunately it is not only that these inferior agencies are not able to rank their client's businesses but the seo strategies which they are utilizing are in fact hurting their clients in the Google results pages.
Do they openly show their seo processes? Are they very guarded about how they perform search engine optimization? Be sure any company you work with highlights their processes and explains how they intend to rank your site.
Because Google has released a mountain of convoluted rules to their algorithm, such changes have removed most search engine optimization company's ability to attain rankings in Google Serach.
The negative effects of Google's changes is unfortunate for those poor people employed in the industry. Unfortunately though, there's even worse that not too many Seos are discussing.
If examples of rankings are given to check the exact match search count on the Google keyword tool or have someone else do it for you. Are those keywords generating enough traffic to make the claims by the seo company stand up, or do their claims fall short because the keywords ranked are worthless?
Likewise 10s of thousands of ordinary people who had been employed in the seo industry have lost their jobs. Meantime Google increased their paid advertising revenue by 42%.
A competitive search phrase usually produces no less than 10,000 hits per month yet many seo companies use examples of rankings they have achieved for terms that get less than 100 hits per month! A total waste of money.
Even though this kind of dangerous search engine optimization work is prevalent most website owners are totally unaware that it is going on.
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